Purewave was founded in 2024 by Solvi Hjelmeland. Its mission is to produce innovative and sustainable cleaning agents - pipe cleaner, toilet & sink, stain remover, window cleaner and floor cleaner - that redefine industries.
“We are seeing that several major operators are now choosing to switch to Purewave, as it offers a solution with both stronger performance and a more sustainable profile,” she says.
The company’s pipe cleaner, for example, has been awarded the Solar Impulse Efficient Solution Label for its measurable environmental benefits during effective, economically viable and scalable operation.
Hjelmeland was keen to share a test report conducted with Fred Olsen Windcarrier, whereby the pipe cleaner was used in accordance with the company’s prescribed procedures.
“While operators have used traditional solutions like Gamazyme for years, our product represents a new generation of pipe cleaning,” she explains.
The 10-day test evaluated the cleaning performance of Purewave pipe cleaner in a system consisting of 80 toilets where the internal pipe walls showed medium-level deposit buildup. Within the test period, the product removed the deposits, achieving a 98 percent clean result, according to the Fred Olsen Windcarrier test report.
Before and after images of the pipes show them “quite simply looking like new which is something we are very proud of,” she says.
All the company’s products are Nordic Swan Ecolabelled. This sets strict, life-cycled-based requirements covering chemical content, health and environmental impact, product performance, and quality and packing.
“For us, this is about being able to demonstrate highly effective sustainable solutions, through documentation, not just good intentions,” adds Hjelmeland.
“We are seeing that several major operators are now choosing to switch to Purewave, as it offers a solution with both stronger performance and a more sustainable profile,” she says.
The company’s pipe cleaner, for example, has been awarded the Solar Impulse Efficient Solution Label for its measurable environmental benefits during effective, economically viable and scalable operation.
Hjelmeland was keen to share a test report conducted with Fred Olsen Windcarrier, whereby the pipe cleaner was used in accordance with the company’s prescribed procedures.
“While operators have used traditional solutions like Gamazyme for years, our product represents a new generation of pipe cleaning,” she explains.
The 10-day test evaluated the cleaning performance of Purewave pipe cleaner in a system consisting of 80 toilets where the internal pipe walls showed medium-level deposit buildup. Within the test period, the product removed the deposits, achieving a 98 percent clean result, according to the Fred Olsen Windcarrier test report.
Before and after images of the pipes show them “quite simply looking like new which is something we are very proud of,” she says.
All the company’s products are Nordic Swan Ecolabelled. This sets strict, life-cycled-based requirements covering chemical content, health and environmental impact, product performance, and quality and packing.
“For us, this is about being able to demonstrate highly effective sustainable solutions, through documentation, not just good intentions,” adds Hjelmeland.
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